Of the 9+ million population, over 3 million live in Dubai alone, 80% of whom are expatriates: Asians, Europeans, Americans, Africans and people from neighboring countries. This makes for a wide demand for mainstream fruits and vegetable varieties, not to mention exotics, to cater to.
We supply the items that are not available elsewhere, sourcing from South Africa, Latin America, USA, Europe, Australia, New Zealand and Asia. Sampling of exotic fruits is arranged and then they are promoted.